Anna Herlin is a Finnish family office leader and principal of Security Trading, the Herlin family’s investment company and long-time anchor owner of KONE, the global leader in elevator and escalator solutions. As a next-generation steward of the Herlin legacy, Anna represents a new wave of European family capital—committed not only to long-term value creation but to shaping a more sustainable and resilient future.
At Security Trading, Anna oversees investments across a diverse range of asset classes, applying an iterative planetary boundaries lense to all investments. Acutely aware of the market disruptions the climate and nature crises will pose to global business, the family’s approach bridges disciplined capital allocation with principled stewardship. At the family philanthropy TAH Foundation Anna is an executive board member, working with the same themes and with industry decarbonization in particular.
With deep roots in Finnish industrial history and a forward-looking lens on global change, Anna plays an active role in building bridges between traditional industry, innovation ecosystems, and sustainability-driven entrepreneurship.
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