Fara Abdullah

Co-CEO of Bitsmedia

As Co-CEO of Bitsmedia, Fara Abdullah helms the commercial, marketing, communications and product development arms of the company, and has been heavily involved in positioning Muslim Pro as a thought leader in the Muslim digital space through content and cutting edge features. Being able to impact millions of Muslims globally through the initiatives Muslim Pro has implemented, Fara believes in providing the drive to do even more for the community by integrating technology and faith seamlessly in users’ lives.

Passionate and business driven, Fara began her career in marketing and progressed to business development in Pearson Education. Subsequently, she took up a role at Danone in business development where she was responsible for the development of global brands such as Evian and Badoit & Volvic waters in strategic accounts across the APAC region. A mother to two beautiful children, Fara believes in empowering Muslim youths to achieve their fullest academic potential as she believes education is the catalyst towards success and liberates young minds with a myriad of fresh perspectives.